A Medical Representative is crucial in the pharmaceutical, biotech, or medical device industries, acting as a link between companies and healthcare professionals. Their main responsibility is promoting and selling products to doctors, pharmacists, and hospitals, while educating them about the product's features, benefits, correct usage, and potential side effects.

Building strong relationships with healthcare providers is central to their role. They also conduct market research, analyse trends, and identify new business opportunities, developing strategic sales plans to meet or exceed targets within their assigned region or specialty. This role involves a blend of fieldwork, such as visiting clinics and hospitals for presentations, and office tasks like maintaining records, preparing reports, and staying updated on industry developments.

Successful Medical Representatives possess excellent communication, negotiation, and interpersonal skills, along with a strong understanding of medical terminology and pharmacology. The ability to adapt, remain resilient, and excel in a competitive, fast-paced environment is essential to thriving in this dynamic career.